Recent polls show that it’s a tight race between US President Barack Obama and his Republican challenger Mitt Romney.
But Romney has found himself struggling in one key demographic—the minority voting bloc. In a recent opinion survey, a shocking 0% of likely black voters said they support the Republican.
Attracting racial minorities has always been a challenge for the Republicans, and this year is turning out to be no different, with Latinos similarly opposed to Romney. The GOP has found some support among Asian Americans in recent years, and Romney has been trying hard to target them in battleground states like Florida. The message to voters there is that Obama has been a disappointment and hasn’t delivered on his promises.
And some seem to agree.
Nguyen Ngoc Bich, Romney Advisory Board member:
"We tend to be new Americans, and as such we need to work quite hard on getting out the votes. It's because President Obama has had four years, and although he did promise change, we haven't seen that much change. Many of the problems are still there: the big national debt, the poor job performance."
Meanwhile, an ambitious effort is underway to earn the vote of Jewish Americans in the state, with billionaire casino tycoon Sheldon Adelson launching an ad campaign to convert Florida Jews to the Republican Party and pledging up to USD 100 million to defeat the Democrats.
A recent survey found that support for Obama among Jewish voters was down several percentage points in Florida, a critical swing state where Jews cast about 4%-8% of ballots during election years.
And with a surprise win by Republican businessman Bob Turner in a heavily Democratic district of New York last fall, Romney has reason to believe that for his party, this year could be different.